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News

Theology of a Hoodie
Theology of a Hoodie

by Kelly Robinson March 07, 2019 3 Comments

I will never forget the excitement I had going into a meeting with one of my professors, Dr. J back in grad school. I had the idea of launching a Christian clothing business from way back when and he had a side business that helped start-ups. I came prepared with all my notes, my hand-drawn ideas scribbled into a notebook from years ago and a prototype of a zip-up hoodie that had embroidered crosses and verses stitched all over it. I was so excited! See, Dr. J, now this is what I’m talking about! See this cool hoodie??!! It’s a nicer, higher-end product that I really think people would buy! He, of course, has far more knowledge than I and he is asking questions and pondering it all…thankfully not anything like “Shark Tank”; I would never have survived that type of questioning. He was genuinely being a kind fella and hearing me out. At the end of our meeting (as I am walking out) he asked me to write a “Theology of a Hoodie.” K…. hmmm….ok. That’s it? What on earth does he mean, I thought? I also thought, are you kidding me dude, you know full well how many books and papers we must write in graduate school and now you are asking me to (for fun) write a theology of a hoodie?!

Well, here it is almost 8 years later. (BTW I still do not know exactly what he was asking for, however, I have a far better understanding of hoodies after creating and selling them for almost 3 years now). “Theology” means a theological theory or system” I am going with just the theory or system; my guess is that was what he was asking for?

So, here is my brief explanation of how the system works, at least in my case.

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